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Small business

Not a government? We build small-business websites too.

A town’s website has to work for every resident, on any phone, with any disability, on the worst day of the year. We build shop, trade and local-service websites to that same standard, and then make them warmer. Your hours, your prices and your phone number up front, and a site your customers can actually use.

Get three free design ideas See two examples

What you get

A website that answers the phone for you

Most people visit a small-business site for one of four things: are you open, where are you, what does it cost, and how do I reach you. We put those first.

  • The answers up front

    Hours, address, phone, prices and what you do, on the first screen of a phone. Not behind a slideshow, not in a PDF.

  • Found when people search

    Clean page structure, fast loading and the business details search engines and map listings look for, set up once and kept consistent.

  • Usable by every customer

    Built and tested to WCAG 2.1 Level AA, the standard we hold government sites to. It works with a keyboard and with large text, and it is structured for screen readers. An overlay widget can’t do that; fixing the code does.

  • Easy to keep current

    Change your hours, your menu or a price yourself in a minute, or email us and we will do it. Either way the site never says “Summer 2023 specials.”

  • Forms that reach you

    Order-ahead, quote requests and bookings that land in your inbox and on your phone, with a confirmation page that tells the customer what happens next.

  • Hosting and care, handled

    Secure hosting, backups, updates and your domain renewals watched, for one yearly price. You own the site, the domain and everything on it.

Example sites

Two working examples

We are a new studio, so these are demonstrations for businesses that don’t exist. Open them on your phone and try to find the hours, a price and the phone number.

  • The Penny Lark Bakehouse home page: a cream background, the headline ‘Bread worth getting up early for’ and an illustration of a loaf and a croissant in an arched window.

    Shop · neighborhood bakery

    Penny Lark Bakehouse

    A shop site built around a morning routine: is it open, what’s fresh, can I reserve a loaf.

    • Opening hours in a real table, read out correctly by a screen reader
    • This week’s bake with prices, changed by the owner in a minute
    • An order-ahead form with no account and no app, and a clear confirmation page
    • The menu as a web page with allergens, not a photo of a chalkboard
    • A map described in words, with parking and step-free entry spelled out
    Open the bakery example
  • The Ironvane Heating and Air home page: a dark navy hero reading ‘Heat out? We pick up the phone’ beside a white request-service form, with an orange emergency strip across the top.

    Trade · heating and cooling

    Ironvane Heating & Air

    A trade site for someone whose furnace just quit: a phone number, a price and a form, in that order.

    • The phone number in the header and the emergency line above everything
    • A four-field request form on the first screen
    • Printed prices for common jobs, in a table
    • A service-area list customers can check before they call
    • Common questions that open and close without any script
    Open the heating and air example

Everything in the examples is made up: the businesses, people, prices and addresses. Phone numbers use the 555-01xx range set aside for fiction, and email addresses end in .example. The forms send nothing.

How it works

Weeks, not months

A typical small-business site takes two to four weeks from the day you pick a design. The slowest part is usually gathering your photos and prices, and we help with that.

  1. Step 1

    Three free ideas

    Send us your current web address, or just your business name if you have no site. We send back three design directions, usually within a day.

  2. Step 2

    A fixed quote

    One price to build the site and one yearly price to host and look after it, in writing, before any work starts.

  3. Step 3

    Build and preview

    We write and build the site on a private address. You click through it on your own phone and tell us what to change.

  4. Step 4

    Launch and care

    We move your domain over, check your map and search listings match, and stay on call for changes.

Get started

Tell us about your business

Call 812-241-5653, or email support (at) belltowerdigital.com with your business name, your current website if you have one, and what you wish it did. We reply within one business day. When you call or write, you reach the people who build your site.

Bell Tower Digital is a small, U.S.-based studio in Terre Haute, Indiana. Our main work is websites for local government; the same team and the same standards build our small-business sites.

Send us your web address and we will show you three ways your site could look. Free, no obligation.

Get three free design ideas